LMAX has launched a cutting edge on-line share trading service without the need for traditional brokers! Hailed as a revolution, their analogy - and corporate icon - 'is like taking your own chair at the exchange!!..' - hence the symbolic 'Chesterfield' type arm chair!..
Accordingly Imagine were approached to design and create an eye-catching inflatable in the shape of a huge red leather arm-chair! This was used for the CEO, together with senior staff of LMAX to pose with and - of course bounce on!.. for photo-calls in the city of London. The images from Potters Fields, nr Tower Bridge and The Royal Exchange were used to highlight the flotation of the parent business this week.
Send Enquiry